If you’ve finally built and published your website, congratulations! Although having a website to share your business with the world feels fantastic, it’s essential to keep it from being just posted and ghosted.
After you’ve launched your website, regular web maintenance is necessary to keep it working at its best.
Most importantly, you want to keep your website secure! Updating your website regularly will prevent security breaches and protect the information of your customers and your business.
WHAT YOU’LL NEED
Like a car, your site needs regular web maintenance to ensure it’s running optimally. Some regular maintenance items you’ll want to include in your routine include:
- Regular backups: Having a backup of your website will ensure that you have a version you can restore in the case that you accidentally delete something while making an edit, a plugin damages your website, or you get hacked.
- Updates to software and plugins: This will improve your website’s speed and security, ensuring there are limited vulnerabilities to avoid getting hacked.
- Checks for broken forms and links: Regularly check if the links and the forms work to ensure your visitors have a seamless experience on your website. If you run an e-commerce site, buy something from yourself every few months to ensure your shop works correctly.
- Content updates: If you regularly add new blog posts to your website to increase traffic, ensure you’re posting new content regularly or updating blogs well.
For a more in-depth look at the update and actions recommended you do for Web Maintenance 101, download your ULTIMATE WEB MAINTENANCE CHECKLIST below.
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HOW OFTEN?
There is no one simple answer to this question because it depends on the tasks your website requires, but monthly updates are typically the standard.
If you don’t already have automatic backups set up, they should be performed more often than once a month, whereas updating your blog or running a security check only needs to happen once a month. My Go with Flo—Website Maintenance Freebie includes a guide to how often each update action should be performed.
If you need extra help with web maintenance, reach out today!
Not sure what your website needs? A Website Audit may be the perfect fit for you.